Content Marketing Manager (m/f/d)
We are Europe's leading online specialist retailer for garden sheds, saunas, patios & co. with web shops in DACH, BENELUX, Scandinavia and the UK. For 20 years, we have been delivering high-quality timber and metal constructions to the kerbside, including assembly and planning permission on request. One million garden and home owners use our platform every month for inspiration, advice and direct purchases. Thanks to a progressive investor, we are consistently achieving double-digit growth and are now looking to expand our teams at our headquarters in Hamburg and grow internationally.
What can you expect?
- Create and coordinate SEO friendly content globally (cat, description, metas, blog) in close collaboration with group marketing SEO across all 8 country shops (UK, DE, AT, CH, FR, NL, BE, DK)
- Create appealing written content for organic social media (Meta, Youtube, Pinterest) & CRM campaigns (transactional emails and campaigns) in close cooperation with Paid Social Team
- Maintain and optimize promotional and educational content across the global shops and Content Marketing channels
- Develop and optimize a content marketing strategy and coordinate seeding plan with group marketing services and product management
- Community management in close collaboration with customer service for social media
- Create content marketing calendar and develop inhouse customer blog
What do we offer you?
- Above all, a friendly team where you are welcome as a person. No frills, seriously!
- Room for your professional and personal development
- An error culture that prioritises pragmatic solution finding
- Modern and progressive tech stack
- Data beats opinion mentality
- Contribution to the company pension scheme
- Free choice of hardware
- Sports programmes such as football
- Joint company events (boat trips, StrandPauli, summer party and Christmas party)
- Subsidisation of the Germany ticket
- Free drinks and fresh fruit
- Access to further training opportunities & trade fairs
- Flexible working hours and home office
- Allowance for lunch
- Sabbatical options
- The opportunity to work from abroad for 4 weeks a year
- A great office in Altona in a loft-like warehouse
- Free company bike
- Company fitness programme
Gym Subscription
Free Course Offers
Employee Discounts
Travel allowance
Fair Remuneration
Agile Working
Coaching Offers
What should you bring?
- Excellent writing skills (grammar and tonality)
- SEO experience incl. keyword research and IDF / WDF
- Very good language skills in German and English (ideally third language e.g. French / Dutch)
- Good skills of grasp of customer needs and expectations
- Experience in content management systems (shopify, Wordpress)
- Good grasp and experience in social media content planning and development
- Thorough data / content maintenance attitude
All levels welcome (no experience required)
Languages
Optional
Skill set
Optional
About GartenHaus
Wir sind Europa's führender Online Fachhändler für Gartenhäuser, Sauna, Terrassen & Co. mit Webshops in DACH, BENELUX, Skandinavien und UK. Seit 20 Jahren liefern wir per Spedition und auf Wunsch inklusive Montage und Baugenehmigung hochwertige Holz und Metallkonstruktionen bis an die Bordsteinkante. Eine Million Garten- und Hausbesitzer nutzen monatlich unsere Plattform zur Inspiration, Beratung und zum Direktkauf. Wir wachsen dank progressivem Investor konsequent zweistellig und möchten nun unsere Teams in der Zentrale in Hamburg sowie an unserem Produktionsstandort in Itzehoe ausbauen und international wachsen.
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